As the hospitality industry moves into a new era, hotels are being forced to evolve and stay ahead of changing customer expectations. 2023 promises to be an exciting year for hoteliers as they explore emerging trends and technologies that can help them attract more guests, increase profits, keep their operations running smoothly, and delight customers. From AI-driven chatbots to virtual reality experiences, new ways of marketing services to personalized booking journeys – understanding what’s now hot in the world of hotels has never been more important. In this blog post series, we will take you on a journey through key hotel industry trends that you should look out for in the coming year and beyond!
What Trends Are Coming in 2023 for Hoteliers?
Cloud-Based Platforms
Cloud-based platforms will continue to become more popular, as businesses move away from traditional software and hardware systems.
Cloud-based platforms are a software as a service (SaaS) offerings. This means that the platform is hosted by the provider and delivered to users over the internet. Cloud-based platforms are typically used for applications such as customer relationship management (CRM), human resources (HR), and enterprise resource planning (ERP).
Cloud-based technology is rapidly becoming a critical aspect of the hospitality industry, thanks to its enhanced flexibility and scalability. With cloud computing, hotels have access to real-time updates across all channels from anywhere in the world with secure encryption for maximum security. What’s more – businesses that use this technology can reduce labor costs, making it an economical choice as well!
Cloud platforms offer many advantages when implemented correctly – increased productivity, collaborations between users with authorization protocols set firmly in place, notifications sent directly out whenever needed–and most importantly: savings on your bottom line.
Mobile Technology
Mobile technology will continue to grow in popularity, with more businesses adopting mobile-friendly designs and using apps to improve communication and collaboration.
The use of mobile technology is growing every day. More and more people are using their phones and other devices to access the internet. This means that businesses need to make sure that their websites are mobile-friendly. If they are not, people will be less likely to visit them.
One way to make sure your website is mobile-friendly is to use a responsive design. This is a design that adapts to the size of the screen it is being viewed on. It will change the layout and order of elements on the page so that it is easy to read and navigate.
Another way to make your website mobile-friendly is to use a separate mobile site. This is a version of your website that is designed specifically for mobile devices. It will have a different layout and smaller images so that it can be viewed easily on phones and tablets.
Technologies such as hospitality-specific software provide users the convenience of accessing multiple data points from a single, easy to use platform. By aggregating all relevant information in one location and presented on an intuitive interface, decision makers can better assess their operations at a glance instead of wading through lengthy reports. This helps keep businesses efficient so that they may effectively serve customers when working remotely or while on the go.
No matter which approach you to choose, make sure that your website looks good and functions properly on all types of mobile devices.
Computerized Accounting Processes
Computerized Accounting Processes will become increasingly common, as businesses seek to save time and money on bookkeeping and financial reporting.
A computerized accounting system can help a business manage its financial records. An automated accounting process can speed up the bookkeeping process, and make it less likely that errors will be made. A computerized system can also help a business keep track of its financial performance, and make it easier to prepare tax returns.
Automated operations are the new way of working smarter, not harder! Incorporating AI into accounting processes is making life simpler for accountants by introducing a level of reliability and efficiency that help reduce human errors and operating costs. With automated processes taking charge in task management, companies can be sure their accounts will stay accurate without sacrificing productivity.
IoT (Internet of Things)
The IoT (Internet of Things) will become increasingly important, as businesses look to connect devices and sensors to the internet in order to improve efficiency and reduce costs.
The IoT is a network of physical objects that are interconnected and can interact with each other, as well as share data with the external world. This technology has the potential to revolutionize the way we live and work, by making our lives easier and more efficient. For example, imagine if your car could communicate with your home’s thermostat so that the house was warm when you got home from work. Or, imagine if your refrigerator could automatically order groceries for you when it realized you were running low on food. These are just a few examples of what the IoT can do.
Chatbot to assist you 24*7
A chatbot can be a useful tool for providing 24/7 assistance to users. Chatbots are programmed to communicate with users through messaging platforms and can be trained to answer frequently asked questions, provide information, and assist with tasks. They can be used to provide customer service, support users with technical issues, or assist with making reservations or purchases. With a chatbot available to assist users around the clock, businesses can provide a high level of service and support to their customers, even when human staff are not available.
Mobile App for Easy Access
A mobile app can be a convenient way for users to access and interact with a business or service. With a mobile app, users can easily access information, make purchases, or perform tasks from their smartphone or tablet. Mobile apps can be especially useful for businesses that rely on online transactions or need to provide their customers with quick and easy access to information and services. By developing a mobile app, businesses can increase their reach and make it easier for their customers to engage with them.
Voice-activated virtual assistants for anything, and everything
Voice-activated virtual assistants, such as Amazon’s Alexa or Google’s Assistant, can be used for a wide range of tasks and purposes. These assistants can be activated using voice commands and can be programmed to perform a variety of functions, such as setting alarms, making phone calls, playing music, and providing information. They can also be integrated with smart home devices, allowing users to control lighting, thermostats, and other systems using voice commands. With the increasing prevalence of virtual assistants and the rapid advancement of artificial intelligence, it is likely that they will be able to perform an even wider range of tasks and functions in the future.
Digitized Room Keys for Quick Room Access
Digitized room keys can provide a convenient and secure way for hotel guests to access their rooms. Rather than using a physical key or keycard, guests can use their smartphone or a special key fob to unlock their room door. This can save time and hassle for guests, as they don’t need to visit the front desk to check in or retrieve a physical key. Digitized room keys can also provide an extra layer of security, as they can be easily disabled if a guest loses their device or if the key is used by an unauthorized person. Overall, digitized room keys can enhance the guest experience and improve security for hotels.
Technology to run hotels and bring bookings
Technology can play a significant role in the operations of hotels and the process of booking accommodations. Hotel management systems, for example, can help hotels to manage reservations, guest records, and billing. These systems can be used to streamline and automate many of the tasks involved in running a hotel, including managing room inventory, setting room rates, and handling guest requests. In addition to hotel management systems, there are also a number of online platforms and tools that hotels can use to attract and book guests. These can include online travel agencies, hotel booking websites, and the hotel’s own website. By leveraging technology, hotels can improve their efficiency and reach a wider audience of potential guests.
Social Media for promotion
Social media can be a powerful tool for promoting hotels and other types of accommodations. By creating profiles on platforms such as Facebook, Twitter, and Instagram, hotels can reach a wide audience of potential guests and showcase their facilities, services, and amenities. Social media can also be used to connect with guests and potential guests, allowing hotels to engage with their audience and gather feedback and reviews. In addition to promoting hotels, social media can also be used to offer special deals and promotions to followers, helping to drive bookings and increase revenue. Overall, social media can be a valuable marketing tool for hotels looking to attract new guests and build their brand.
Self-check-in to minimize guests’ waiting time
Self-check-in systems can help to minimize the waiting time for guests at hotels and other types of accommodations. With self-check-in, guests can use a kiosk or their own device to check in and retrieve their room key or keycard, eliminating the need to wait in line at the front desk. Self-check-in can also be more efficient for hotels, as it frees up staff to focus on other tasks and can reduce the need for additional front desk staff during busy periods. In addition to saving time for guests and improving operational efficiency, self-check-in can also enhance the overall guest experience by providing a more convenient and streamlined check-in process.
Instant messages for direct communication
Instant messaging can be a useful tool for hotels to communicate directly with their guests. This can include sending confirmations and updates about reservations, providing information about amenities and services, and answering questions or addressing any concerns that guests may have. Instant messaging can also be used for guests to communicate with hotel staff, for example to request extra towels or to request a late check-out. By offering instant messaging as a means of communication, hotels can provide a more convenient and efficient way for guests to get the information and assistance they need during their stay.
Hoteliers will need to focus on personalization in order to cater to guests’ individual needs.
Personalization is becoming increasingly important in the hotel industry as guests expect a more customized and tailored experience during their stay. Hoteliers can use data and technology to gather information about their guests and use it to personalize the experience, from the moment of booking to the guest’s departure. This can include offering personalized recommendations for activities and restaurants, pre-stocking the room with preferred amenities, and offering personalized communication throughout the stay. By focusing on personalization, hoteliers can differentiate themselves from competitors and create a more memorable and enjoyable experience for their guests.
As you advance into 2023, PhoneSuite is now developing new trends this year that will impact the way businesses operate. Stay tuned for more information!
PhoneSuite Is Now Developing New Trends This 2023
As we move closer to the future, PhoneSuite will continue to develop new trends and technologies that will help shape the way we communicate. We are constantly striving to provide our customers with the best possible experience, and we thank you for your continued support. Be sure to check back often for updates on our latest developments!
