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As a hotel marketer, you know the importance of connecting with guests on an emotional level and creating an unforgettable experience that they can cherish. While digital marketing strategies are becoming increasingly more popular in helping to send out your message and attract potential visitors, embracing new technologies such as
In the age of smartphones and tablets, creating seamless channels of communication between guests and hotel staff is essential for keeping up with an increasingly connected customer base. With ever-growing expectations for personalized hospitality experiences marked by convenience, speed, and accuracy, hotels must prioritize intelligent strategies to meet their guest’s
For hotel marketers, data analysis plays a critical role in managing and optimizing every aspect of the hotel business. As the quantity and complexity of data continues to skyrocket, businesses increasingly rely on robust data centers to process digital information quickly and efficiently. However, investing in a high-performance data center
It’s hard to imagine life today without Wi-Fi. Sitting at a coffee shop, you expect to be able to quickly connect your laptop or phone to the free network and get some work done. But it wasn’t always so easy! The IEEE 802.11 standard was developed in 1997, allowing for
As a hotel business owner, you know how important it is to manage room inventory and optimize availability in order to maximize profits. An integrated inventory management system can be the key to optimizing your hotel’s performance. If used correctly, this system can allow you to view real-time information about
The hotel industry has experienced an incredible transformation crop up over the past decade due to the evolution of cellular networks. As 5G technology ramps up its rollout, providers have to consider how this will affect various facets of their business — from customer service and marketing to in-room amenities